Poster: Lend the way they Fight - Buy Bonds to your UTMOST
41 1/4 x 27 1/4 in. (104.8 x 69.2 cm)
Edmund (Edward) M. Ashe
(1867 - 1941)
Medium and Support:
Gift of Dr. and Mrs. E. Henry Keutmann
Location: Not currently on view
American World War I posters depicting men, while idealized, often focused on real life figures like soldiers, workers, and fathers. Women, on the other hand, were most often represented as personifications - of our country, humanity, or the Red Cross.
This poster moves beyond the abstract realm and thrusts the viewer into a gritty reality. A torn and tattered soldier fights for his life on the battlefield. Wielding both rifle and grenade, this dynamic figure fearlessly crosses "No Man's Land" to attack the enemy trench. A reminder to those at home-men are giving their lives in the trenches, the least you can do is lend your money to support their sacrifices.
[Gallery label text, 2006]
For general references, see "War Poster Collections: Strong, Garrett, Taber, Fisk, Wright, Turnbull, McClenahan [and] Miscellaneous Collections," Princteon, NJ: Princeton University Library, 1919, cat. no. Strong BFA2829, p. 112; George Theofiles, "American Posters of World War I," New York: Dafran House Publishers, Inc., 1973, fig. C9; Walton Rawls, “Wake up, America!: World War I and the American poster ,” New York : Abbeville Press, 1988, p. 264
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